Vendor & Agency Accountability Archives

Founder-led. Immigration-only. Execution-focused. Marketing. Intake. RevOps and Growth Execution.

Vendor & Agency Accountability

Mar

Vendor & Agency Accountability

How to Hold a Marketing Agency Accountable at a Law Firm

Most law firms pay a marketing agency every month and have no structured way to evaluate whether that agency is producing results. The reports arrive. The arrows point up. The managing partner skims the PDF and goes back to practicing law. The frustration builds quietly. Cases feel slow. Spend keeps increasing. Nobody inside the firm […]

Dec

Vendor & Agency Accountability

The Immigration Firm That Fired Three Agencies in Four Years (And What Was Actually Broken)

This is a composite story based on patterns observed across dozens of immigration law firms. The details are representative, not from a single firm. The managing partner of a 7-attorney immigration firm in a major metro area has a familiar story. Over the past four years, the firm has worked with three different marketing agencies. […]

May

Vendor & Agency Accountability

Your Agency Reports Clicks. Your Firm Needs Retained Cases. Here’s the Gap Nobody Talks About.

Here is a scene that plays out inside immigration law firms every single month. The managing partner opens a PDF from the agency. It is 12 pages long. There are charts showing impressions, click-through rates, cost per click, keyword rankings, and traffic trends. Everything is green. The arrows point up. The executive summary says “strong […]

Founder-led. Immigration-only. Execution-focused. Marketing. Intake. RevOps and Growth Execution.